Digital Marketing for Beginners

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Digital Marketing for Beginners is an exploration of the online world of marketing, what it is, how it works and how to start your own online marketing experience. During this course, you will learn:

  • how to put together your first website and online shop and generate income
  • the power of social media and how to use social media platforms for marketing and developing a brand
  • Different ways to market products and services online including newsletters and mailing lists
  • how to put together a simple marketing plan

Digital marketing skills are in demand by businesses everywhere. If you are interested in a career in digital marketing or looking for digital skills for your business or community group, this introductory program will provide you with the knowledge and resources to develop your own online platform, whether it be a website, social media, email marketing or online shop.